Canon EF 28mm f/2.8 IS USM Lens

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Price with rebate:  $499.99

Effective Dates:  November 3 through November 30, 2013


Canon's EF 28mm f/2.8 IS USM Lens is an update to a popular focal length, often the only wide-angle lens carried by a photographer. It's a terrific travel lens that gives you great flexibility, useful for everything from landscapes to interiors. A 74° angle of coverage will let you capture beautiful portraits and candids as well. You can focus down to 9" for a dramatic, unusual perspective. Optical Image Stabilizer technology allows you to shoot at shutter speeds as much as 4 stops slower than usual, giving you a tremendous edge in low-light photography.

A ring-type USM and advanced CPU with optimized AF algorithms deliver faster autofocusing, superb image quality and enhanced performance characteristics that are ideal for a wide range of photographic applications. Aspherical lens elements help improve image quality on the periphery and lens coatings help minimize ghosting and flare. A 7-blade circular aperture diaphragm delivers beautiful, soft backgrounds (bokeh). It's a great lens to go with any EOS DSLR camera, for shooting stills or video.

Optical Image Stabilizer provides up to 4 shutter speed stops of correction.    
Ring USM, high-speed CPU, and optimized AF algorithms for fast autofocusing.    
Full-time manual focus for manual adjustment while in AF mode.    
Aspherical lens elements improve peripheral image quality.    
Circular diaphragm (7 blades) delivers beautiful, soft backgrounds.    
Silent and smooth operation makes it suitable for video shooting.    
Minimum focusing distance: 9"    
Compact design.